Info- 5205: consumer behavior, technology, machine learning, AI

Influencers play a crucial role in shaping opinions and brand loyalty. They are not just commentators, but community leaders who exert significant influence on their followers' purchasing decisions and technology preferences. In this blog ...read more

Tools that help developers write code more efficiently and effectively are becoming increasingly important. These innovative tools include the direct integration of AI assistants into integrated development environments (IDEs). This blog ...read more

A striking trend is emerging: the commodification of fan culture. This isn't just about selling merchandise or tokens; it represents a profound shift in how fans interact with their favorite games, characters, and stories. In this blog ...read more

The days of manual, laborious content creation are numbered. What if entire game worlds full of diverse environments, complex levels, and endless challenges could emerge automatically, dynamically generated by intelligent algorithms? ...read more

Unity has long been considered one of the most versatile game engines on the market, supporting games across a wide range of platforms, from mobile to console. This versatility makes it a top choice for developers looking to create ...read more

Few series have shaped genres and influenced gamers' expectations as much as the Final Fantasy series. Released in 1987 by Japanese developer Square ...read more

Visuals and user interfaces have evolved significantly over the years. Health bars have long been a staple of game design, showing players how much damage their character has taken. However, there's a trend toward more dynamic and ...read more

Some franchises are distinguished not only by their cultural significance, but also by their financial impact. These games have not only captivated ...read more

Debugging is an essential part of software development, whether for macOS, iOS, or other platforms. A powerful tool that can help you with this is LLDB (Low Level Debugger). LLDB is a sophisticated debugger specifically developed for the ...read more

A phenomenon known as the "sunk-cost fallacy" often plays a significant role in player behavior. This psychological concept can significantly influence how many players are willing to spend in games, potentially affecting their overall ...read more

In the ever-evolving world of software development, especially game development, developers often face a maze of complex challenges. One such challenge that recurs time and again is the so-called "learning as I go" disaster. This blog post ...read more

The promise of Physically Based Rendering (PBR) is considered the epitome of realism and accuracy. PBR aims to simulate the interaction of light with ...read more

Streaming services have become an integral part of our entertainment lives. From movies and series to music and podcasts, these platforms offer a huge selection of content that can be accessed via various devices. Sharing streaming ...read more

Gone are the days when traditional advertising reigned supreme. With the rise of data-driven marketing strategies, companies have a variety of tools ...read more

We invest a lot of time in developing machine-learning-powered NPCs, yet their behavior often remains stubbornly "stupid"—a frustrating testament to the gap between aspiration and reality. Why are our supposedly intelligent characters so ...read more

These games can be not only fun but also addictive, providing hours of entertainment. However, many parents may not realize that the popularity of ...read more

With personal data and online activity constantly under scrutiny, secure communication is of utmost importance. With increasing concerns about privacy and data security, users who value their privacy are turning to various tools and ...read more

Especially in game development, failure is an inevitable part of the process. It's how we learn, adapt, and grow as developers. However, not everyone takes failure in stride, which can lead to significant frustration and hinder progress. ...read more

Awareness and concern about the environmental impact of various industries, including the gaming industry, are growing. This blog post examines the environmental aspects of gaming accessories, discussing their manufacturing, disposal, and ...read more

Continuous learning and skills development are critical to competitiveness. With the advent of new technologies, particularly augmented reality (AR), training methods have evolved significantly. This blog post explores how AR is changing ...read more